Communicating with Emotional Intelligence

I woke today to a great example of how communications and emotional intelligence truly impact the way your brand is perceived by your audience and had to share. Turns out, our local CBS affiliate made some staffing cuts that were confirmed this morning when my husband turned on the television to watch the morning [...]

By |2020-11-11T10:22:38-06:00September 24th, 2020|Emotional Intelligence|0 Comments

Building a Psychological Trail to Measure Decision

Being able to create a process that aids in supporting a brand measure decision based on the online actions of their web visitors is something tricky to master for many businesses.  Working with business professionals for over 30 years I have often encountered the theory that "having more options is good", but in today's overwhelming [...]

By |2021-04-14T15:18:02-05:00July 31st, 2019|Sales Conversion|0 Comments
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