Introduction to Julia Eudy
Julia Eudy – Communications Consultant
Julia is a person of many talents. She is highly creative (in both design and wordcraft) and very technically adept, but her real intellect comes from observing human behavior. When she was young she was drawn to technology but really intrigued by what inspired a person’s decisions. While she can appreciate the benefits that technology provides she also saw how humanity became drawn to convenience, but totally blind to how it changed their ability to interact with other people. In addition to the lingering risks of data loss and cyber threats, the greatest human impact was in changing how we communicate. Where we once relied upon face-to-face conversations, eye contact, and the emotional expression of body language, humanity had now become conditioned to decipher acronyms, hashtag phrases, and messages implied by images to piece together segmented conversations. Too much data caused overwhelm for some, so they just never tried, and apps became a new addition to our mental distraction further alienating one’s interaction with another. Her observations added fuel to her interests in studying psychology and neuroscience topics to better understand the nuances of human behavior and how it now was now impacting digital sales and marketing. Her discoveries in these areas have made a profound upgrade on her marketing and communication purpose and have ultimately helped her define, refine and improve digital marketing strategies for a wide variety of brands.
With the data collected by digital marketing tools, she was able to study how applying behavioral theories created greater results in digital marketing campaigns in a shorter amount of time. Through her company, Golden Services Group, LLC, she has conducted over 19 years of research on a variety of conversations that have confirmed her theory that “technology has changed humanity’s ability to effectively communicate”. Through her consulting and training efforts she seeks to help humanity see the real difference that can happen when you listen to the data.
Today, Julia remains an avid learner of both technology and psychology and uses the internet to track and monitor behavioral data. She works closely with professionals and brands to manage the creation of communication systems that track the performance of digital conversations with both B2B and B2C audiences. She sits on the Web Development and Multimedia Advisory Board at St. Charles Community College where she consults on the curriculum needed to prepare students for jobs and co-teaches their capstone class to provide project management oversight on a web design project as well as helps prepare students for entering the workforce. She often mentors students on seeking jobs in Technology and also speaks publicly on topics related to Cyber Security, Bridging the Gap in Technology Jobs and Education, Human Behavior and Marketing, and Effective Digital Communications.
She is open for freelance, consulting, or educational projects in the St. Louis Metro area or in opportunities that can be performed virtually.